Established online video game rental service. The business model is a Netflix type business for major console based video games (PS3, Xbox360, Wii). The game library is built with top-tier titles for high demand.
Business is currently marketed only to the east coast via pay-per-click campaigns. Opportunity for marketing growth includes Search Engine Optimization, direct mail, magazine ads, loyalty specials, and other.
Website can be overhauled as well to increase user loyalty along with up-sell opportunity.
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