- City Chicago
- State Illinois
- CountryUnited States
Relocatable
The publication is designed to give local merchants and home service busineses a direct mail marketing vehicle to rech new customers in their primary trade areas. They are mailed 6 times/year and has been one of the most successful publications in the Chicagoland area for over a decade. Given today's economic climate, coupon use is growing with consumer's desire to take advantage of discounts and special incentive offers to help save money. There is tremendous room for expansion of the coupon publication business and is ideal for a sales/marketing professional. A current graphics design, advertising or publishing company could add a great revenue stream and client base with this acquisition. Future opportunities could include: website development, direct mail design and fulfillment, e-marketing, mobile textg marketing, pay per click advertising, branding and product development, design & implementation of customer referral programs and broadcast production. This business is essentially a turnkey operation from graphic design to printing to mailing. Graphics and fullfillment processing is outsourced, but could easily be brought in house for additional savings.
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