Internet Subscription Video Game Rentals and Sales

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Business Summary

This company offers subscription-based rental programs, via branded and white-label programs, and sales of both new and used video game titles for every major platform/console in the U.S. market. In addition, the company recently launched a new web 2.0 platform, enabling user-generated content, social networking and widget distribution. The company generates revenues through the following sources: (a) Membership fees from its rental subscriber base, (b) Long-standing direct-ship-vendor relationships with major online retailers for sales of new and used video games which maximize revenues while minimizing inventory redundancy, and (c) Advertising revenues generated through relationships with online ad networks. The company s online advertising and sponsorship revenues are poised to grow substantially through the Web 2.0-enabled update of its branded, well-entrenched website. The company has developed industry-leading, patent-pending technology and IP around the online rental/subscription business model. This model can be applied to a wide variety of products and services. Additionally, the technology and IP also can be structured as a business-to-business service, allowing a company to provide many white-labeled managed services via the company s proprietary online ASP-hosted technology platform.